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All posts tagged Deadpool

Deadpool Has A Lot To Teach Us About Startup Management

Yes, Deadpool. The hit NSFW superhero movie from Marvel. Actually, much of the incredible success of the movie is due to these 10 secret tips.

Pay attention because these habits need to be learned, internalized and applied. Superhero startup management here we go…

With thanks to Marvel & 20th Century Fox for the Trailer

SPOILERS AHOY!

If you haven’t seen the movie and don’t want certain parts spoilt for you then turn back now.

 The 10 Successful Startup Habits of Deadpool:

  1. To quote the merc with a mouth, “Maximum Effort”. A successful product will not invent, build and launch itself. Get ready to work hard.
  2. Compromise can be the most R-Rated phrase you’ll hear. There was major pressure to tone down the movie but the cast and crew stuck to their guns. When people tell you to compromise, ask yourself if this matches your vision or product values.
  3. Break the 4th wall. Deadpool is notorious for his often hilarious conversations thru the 4th wall. In your case this is all about knowing what your customer expectations are.
  4. Testing, testing, testing. Our hero starts off in a white hooded romper, moves to spandex and chooses “Deadpool” over “Captain Deadpool”. Whether A/B, beta or product testing, it’s crucial to apply the results to building your best product. TESTING = SUCCESS.
  5. Give your fans what they want. The movie delivered everything the fans wanted and they loved the movie for it.
  6. Superhero team-ups rock! Deadpool encounters Colossus & Negasonic Teenage Warhead of the X-Men and later asks for their help. You can’t do everything yourself. Get help when you need it.
  7. Have a plan. Eat, breath and live it. Our hero wants payback from Ajax for his disfigurement and various other evil acts. He hunts his way up the bad guy food-chain with an enviable clarity and purity of purpose. Build your roadmap for delivering your product. It may change on the way but can you implement as decisively as Deadpool?
  8. Count your bullets. One of the two big fight scenes in the movie sees Deadpool with only twelve bullets and counting down as he goes. In your case, resources. Plan how you are going to use your resources and expect the unexpected.
  9. Branding. Is your product branded in a distinct manner? Deadpool chooses a red costume,” … so the bad guys can’t see him bleed”. Also the product marketing for the movie was almost too much with special clips for Australia Day (for Wolverine star, Hugh Jackman), Valentine’s Day, post-production clips and an ingenious billboard emoji ad. How will your product stand out?

    Deadpool - emoji billboard

  10. Own your mistakes. Wolverine (X-Men Origins) gave us a different Deadpool and it was awful. The new movie had several jokes mocking the earlier interpretation.

 

The Warptest POV

The merc with a mouth has a lot to teach us, if we are willing to listen and learn. Remember though, this is R-Rated so choose carefully who to see this with.

Make sure you have a pen and paper to take notes for your startup because it’s not every day you encounter a guru / sensei / ninja of startup wisdom like Deadpool:

Deadpool - the tem tips summarized

If you catch anymore Startup tips from Deadpool, I’d love to read about it in the comments.

(Disclaimer: no mercs, super-villains or henchmen were harmed in any way while writing this post.)

Twitter logo

Twitter Goes All Medieval on the Tweetdeck Product Line

Last week Twitter, the owners of Tweetdeck posted on their blog about the discontinuation of several versions of Tweetdeck.

The thrust of the article is that old technology is going the way of the dinosaur and the focus is going to be on better web experience.

What Got Deadpooled?

Deadpool from Marvel Comics

In a nutshell these four things will cease functioning by May:

  • Tweetdeck Air for Desktop
  • Tweetdeck for Android
  • Tweetdeck for iPhone
  • Support for Facebook integration

Keep in mind that this still leaves us with Tweetdeck in the browser, Desktop and or the Chrome app.

When I started using Twitter seriously I got into Tweetdeck Air and other than certain bugs that seemed to regress every few versions I loved it. This was just about the only app I needed Adobe Air for but it was worth it. With a standalone Windows Client it was time for the Air version to go.

Adobe Air

Tweetdeck Desktop on Windows 7 is an awesomely good Twitter client but in Windows 8 I experienced a consistent resource leak leading to hangs / freezes / crashes.

Windows 8

Windows 8 has MetroTwit which was a great alternative to Tweetdeck but the Metro / New Windows UI version doesn’t entirely do it for me. I like having 8 or more of my Twitter lists open so Tweetdeck Web in Internet Explorer 10 was my next choice. (MetroTwit if you are reading this and I’m mistaken please comment on how to add extra columns, I couldn’t find it).

Warptest POV

It’s not all bad news.

Twitter is streamlining their product line and whilst dropping support for Facebook integration is at face value a loss of major functionality, why should they support a competitor platform for content distribution? At the end of the day fewer products to support should mean more investment in new features and better quality. Hopefully Twitter will get their act together and provide a robust and consistent user experience regardless of mobile platform.

With that in mind, Twitter finally released an updated Windows Phone App whose UI is in line with the designs of the Android and iOS Twitter Apps (the minor UI difference in iOS is the menu-bar is below not above the tweets).

 comparison of twitter cross-platform

After testing it I discovered that: –

  • The new Twitter UI on Windows Phone looks gorgeous and works nicely with slide enabled between major screens.
  • Finally, finally, finally Twitter on Windows Phone gets reply all. This was the single most frustrating missing feature. Well done.
  • There is a known issue with Twitter Live Tile; it doesn’t seem to work unless notifications are enabled and the counter only goes up to 1. Lame.
  • Twitter cannot find my location even when other apps can (including Rowi… see below). Worse still, trending topics detects my location incorrectly and so I get topics in Turkish, thanks but no thanks.
  • Twitter on Windows Phone did not get photo filters as in the Android version.

The main competitor to Twitter on Windows Phone is Rowi with a Lite (free but ad laden version) and a Pay (ad free version). Rowi has a slew of nice features and for as long as I’ve been using it has reply all and uses Aviary photo filters. Rowi has long been considered the best Twitter App on Windows Phone.

rowi twitter app

The basic functionality of Twitter on Windows Phone has caught up with Rowi and the sleek UI makes it tempting but the presence of bugs that QA should have caught and the absence of photo filters detracts from the whole package.

So come on Twitter, fix these bugs and give us some photo filter love. You still have some work to do before users get the same experience regardless of mobile platform.