Microsoft is Upping Their Game…
… For those who watch closely, something new is happening with Microsoft vis a vis strategy.
Microsoft is delivering tailored solutions to specific verticals building on products these customers had already invested in.
Office365 Is The Medium, What’s The Message?
Over the last couple of months we have seen Microsoft get serious about Office.
- Educators have received Office Mix and LiveTiles Mosaic. Office Mix is an add-on for PowerPoint in the classroom that simply put is a force multiplier for educators. LiveTiles Mosaic is an app built onto Office365 allowing real-time, rich and interactive content through the cloud and in the classroom.
- Lawyers have received Matter Center (beta) a document control solution for lawyers built onto Office365.
In a nutshell Office365 is not just a generic, out-of-the-box solution that fits all verticals.
What we are seeing here is the evolution of an ecosystem and Productivity as a Service.
The Warptest POV
As you can see from the graphic above the Office ecosystem isn’t just about delivering tailored solutions to verticals; it’s also about customizing your own solutions and add-on apps. The improved Office Developers website and Office App Store give you access to the Office API and existing add-on apps too.
With Office offering comprehensive cross-device compatibility in mobile, users can be productive on the go and are only dependent on WiFi or their cellular data.
With Codename OSLO being renamed as Delve and being launched for Office365 users, Microsoft has created a Social NetWORK and redefined how to best work with Office. None of this even touches on OneDrive, Exchange or Sharepoint improvements or real-time work collaboration through Yammer.
I predict we are going to see further verticals receive this kind of attention from Microsoft, maximizing their investment in Office.
If I wasn’t already giving Office a strong recommend, I would be now. Whether you want free Office in the web for personal use, one license of Office 2013 or Office365 in the workplace, two things are sure:
Office is only going to increase your productivity!
Microsoft’s competition better wake up and smell the coffee, they have a lot of catching up to do!