Facebook rolled out their consolidated message features including Facebook Mail.
Given that for many users Facebook has become the main method of communication, how many users are going to abandon Gmail, Hotmail and Yahoo Mail and their associated Instant Messengers?
More importantly, has this redefined the rulebook for Social Media Platforms?
If other platforms (whatever their niche) want to compete will they have to offer an actual on-the-platform email?
Are we going to see: –
Or will users and the platforms continue to differentiate between Facebook and all other platforms? If not, have the competition ceded this battle in the Social Media wars?
So, what’s your take on this?